WWE Inks Global Highlights Deal With Bleacher Report
Bleacher Report has signed a global deal with WWE. The agreement allows the site and its social media platforms to use highlights from WWE programming.
The deal was arranged through TNT Sports. It does not affect or violate AEW's existing agreement with Warner Bros. Discovery's entertainment division.
WBD's different divisions operate independently. This structure permitted Bleacher Report to enter the arrangement with WWE.
The AEW agreement is exclusive only within the United States. In contrast, the WWE deal is global in scope, similar to arrangements with leagues such as the NFL and NHL.
WBD has expressed satisfaction with its current partnership with AEW. The company indicated that increased wrestling coverage resources could benefit AEW by drawing additional viewers to its content.
Source: PWInsider
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